Social media is something that can’t be ignored because it is everywhere these days. It is the largest platform where people are becoming famous, businesses are happening and fortunately one of the best sources of entertainment. Technology has also advanced accordingly which supports various social media apps and makes it a better experience for all the users.

Social media apps have been helping us to connect with our near and dear ones and especially those who are far away from us. also, there are so many businesses and companies that are solely dependent on social media for their profit making. Nearly half of the world’s total population are active users of social media apps and there are some apps which are used daily. It has become hard to resist ourselves from using social media on daily basis. It’s the sad truth.

There are different types of social media platforms that have evolved today to become the most commonly used social media apps. They have come a long way and are very successful now. Blogs are considered as the base of all the social media campaigns and it is almost impossible to blog consistently without any help from the social media. A blogger must always stay connected with his respective social media accounts in order to reach large number of audiences which can be beneficial for his blog website too.

Instagram

Instagram has become the next big thing in this modern world. There are over billions of active users on Instagram. It is ranked third on the list of most popular social media apps after YouTube and Facebook.

Instagram is one of the most entertaining social media apps which is also been used for business purposes by many people. Bloggers find it the most comfortable space where they can promote their own brand and reach millions of customers around the globe.

Facebook

It is the most relevant as well as the widespread platform for blogging as well as for social networking. There are around 2.6 billion active users on Facebook and is one of the actively used social media platform till date. It was launched by Mark Zuckerberg in 2004 and now it is an industry itself. Facebook is the second most commonly used social media device in order to create brand awareness as well as to run various businesses.

Facebook now owns Instagram, WhatsApp and Oculus VR. The company employs around 47,000 people to work under them and this platform also helps lakhs of other people like bloggers, marketing experts and brand influencers who promote their brands on Facebook. It also provides analytics tool through which companies can evaluate the number of new fans, followers, customers, views and many more.

YouTube

YouTube is the second most used search engine after Google. Almost 29% of the internet users have their account on this social media platform and they upload self-created videos on a regular basis. YouTube is most commonly used by the younger generation but there is no denying to the fact that today even older generation is also making use of YouTube in one or the other way. Many bloggers release their videos on the YouTube accounts that they hold and have gained success as full time bloggers and vloggers.

 

 

By rajdep

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